Key Takeaways
- TikTok now provides a STEM feed to all customers by default within the US, UK, and Eire to advertise academic content material.
- TikTok has confronted criticism for its addictive design and its impression on psychological well being, so the STEM feed goals to counteract this.
- CEO Shou Chew believes the STEM feed promotes a ardour for math and science, signifying TikTok as a spot for studying.
Have you ever been endlessly scrolling TikTok these days? Nicely, in case you have, don’t be concerned you are not alone. The app, which has thousands and thousands of customers world wide, is understood to be a pretty good time sink. However now, TikTok is seeking to reinvent the wheel a bit, by giving all customers entry to a feed that makes infinite scrolling educational. Intrigued?
Lately, TikTok introduced that it is bringing its STEM feed to all customers in the US, United Kingdom, and Eire by default. Previous to this announcement, the STEM feed was solely turned on by default for customers underneath the age of 18. The feed was opened to all users in Canada earlier this month.
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What’s the STEM feed?
Open your telephone and study one thing new
TikTok / Pocket-lint
TikTok’s STEM feed is supposed to be a spot to search out academic movies associated to science, expertise, engineering, and arithmetic. Basically, it is a spot you go to study one thing whereas being on TikTok reasonably than simply being entertained by cats or individuals doing dumb issues.
After scrolling by the STEM feed for a couple of minutes, a number of the movies in it are literally fairly good. The primary video I watched was somebody explaining how a cruise ship floats, and the opposite video was about an extinct species I did not even find out about. I can see how this part on TikTok might really be a drive for good on the platform.
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Why is TikTok opening up the STEM feed to all customers?
It might have one thing to do with the criticism the app has confronted
TikTok launched the STEM feed part again in early 2023, after dealing with criticism from lawmakers, rights teams, and some in the press that argue TikTok is dangerous to younger individuals, and is designed in a strategy to be addictive, so it may maintain customers engaged for so long as attainable.
It isn’t simply issues about habit both, TikTok has additionally been criticized for its potential impression on its consumer’s psychological well being, as outlined in a report by the Guardian final 12 months.
TikTok could also be seeking to the STEM feed as a strategy to promote the constructive impression the app can have. In U.S. congressional hearings final 12 months, TikTok CEO Shou Chew said he believes the STEM feed is “inspiring a brand new technology to find a ardour for math and science.” He additionally expressed on the time that the feed already had over 116 billion views on the time.
By making the STEM feed obtainable to all customers by default, no matter age, TikTok is signifying a shift by which it appears to be like to market itself as a spot for studying, and never simply endlessly scrolling memes to your coronary heart’s content material.
The STEM feed is offered now on TikTok, and yow will discover it by scrolling to the left, previous the Discover feed. In case you want to flip the feed off, it may be accomplished so underneath the app’s settings underneath content material preferences.
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